West End in Wales is a Drama Summer School for children in North Wales, that brings performers with extensive West End experience to children who would other wise have to travel to London for the same type of workshops.

The West End in Wales logo was designed entirely by BlueKite, and incorporates the words, "West End" into the form of the Welsh dragon from the country's flag.

The eye-catching asymmetric design is a big feature of the site, and the bold colours, taken from the Welsh flag as a starting point make for a very striking and impactful web experience.